I model marketing campaigns, multi-stakeholder systems, risk, user behavior and incentives to optimize outcomes.

How I work: Quantitative, systems-level way of thinking that transfers across industries and roles. From $500k monthly marketing budgets to $100M TVL DeFi vaults.

Parameters

Experience
8 years
Domains
Growth · Operations · Product
Sectors
DeFi · Crypto · Consumer
Education
MSc Economics & BA, Specialization Marketing
Location
Tokyo
$100M TVL
managed in DeFi vaults
0 losses
since inception (May 2025) using custom risk framework
$500k
monthly marketing budget optimized
10+ clients
advised in core product mechanics across DeFi, RWAs, and Web3 Gaming